Last Breath / FOCUS
REACH AND ACTIVITY:
Pre-release social media universe SMU stats on Last Breath are tracking light, running 60% below drama thriller genre norms across TikTok, Facebook, X, YouTube and Instagram combined.
CAST (BOLD = Activated):
Cast Activation Level:
The cast on Last Breath are social and activated with Sims Liu with 6.6M fans, Woody Harrelson at 6.6M and Finn Cole with 1M.
CONVO:
Index (scale of 10, 1.0 being most negative, 5.0 is mixed and 10.0 most positive)
Overall Positive Analysis:
Convo on Last Breath is running positive and strong from those familiar with the real life story to longtime fans of Woody Harrelson. Comments include, “Movies with Woody Harrelson are ALWAYS Amazing! count me in!” and, “This man’s story is truly incredible. So glad to see it made into a film.” Many who have seen the documentary the film is based on are excited to see this: “The documentary this is based on was amazing,” and, “Saturation diving is an insane profession and this is a truly unbelievable story. Glad it's getting the big screen treatment.”
Overall Negative Analysis:
Negative convo on Last Breath is light, with a few viewers sharing disappointment in how the story is being depicted and some feeling the maritime peril is a tad too realistic. Comments include, “Damn, they've fairly hammed this story up into some sort of epic drama,” and, “I could never watch this. I’d pass out holding my breath the whole time.”
