Social Tracking+Tactics for Entertainment



Marc Karzen /// CEO /// Social Strategist 

Marc has been a market innovator, from the digital production transformation in the 90’s, to the dot com web video explosion, and now the social entertainment revolution in television, film and streaming.

Karzen has worked on award winning network marketing campaigns for ABC, CBS, FOX, Paramount Domestic, Columbia TV, Warner TV, Disney Channel, UPN, Studios USA, Spike, AMC, Vh1, HBO, MTV, Animal Planet, AMC and for many production companies.

Karzen’s work in production began at NBC on LATE NIGHT WITH DAVID LETTERMAN where he shot the award winning iconic bumpers for 10 years, plus work on SATURDAY NIGHT LIVE for 12 seasons. He’s also worked on shows for FOX, CBS, E!, Columbia TV, Tribune, The CW, truTV, Telepictures, FOX Sports and FX. In promos, worked as ACD at Jacobs & Gerber and Grey Entertainment. Theatrical campaigns include work for Paramount, Columbia, Buena Vista, Warner Bros. and multiple creative trailer shops.

Running RelishMIX, Karzen has delivered social marketing strategies for Universal Pictures, Disney, Sony, Warner Bros. Theatrical, Fox Searchlight, Annapurna, Fox Broadcasting, Warner Music Group, CBS, Riot Games, YouTube New Year’s Event, CMT, BAFTA, Animal Planet, MSNBC, The CW, SpikeTV, Vh1, OWN and Discovery Channel. Karzen also hand-built intranet clip approval systems for his network produced TV shows.

Karzen started and ran cutting-edge digital-tech companies including Q Studios (Digital Live Action), Karzen Communications (Motion Graphics), UFO Interactive, The Hatchery (Digital Previz for Commercials), Thunder Music (with Art Wright) and Saddletude (online network for Equestrian Sports, funded by Ash Capital).

Karzen’s work has been nominated for an Emmy, contributed to 12 Emmy Awards, 31 Emmy nominations and contributed to 5 Oscar nominated pictures — also, recognized by the Broadcast Designers Association, Cannes Lions Advertising Festival, Chicago Film Festival, Art Directors Club of NY, Telly Awards, NY International Film & Television, Promax — and is a regular speaker at LA area universities, colleges and tech conferences.


Burke Marksity /// VP, Strategy & Insights

Burke has worked in the film and TV business for over 15 years with media agencies and research firms.

Marksity moved to Los Angeles in 2001 from his hometown, Cincinnati, a graduate of Indiana University’s Kelley School of Business, Marksity first entered the industry as an assistant buyer for Horizon Media, Inc.  He then handled client management for movie studios as a trainer with TNS Media Intelligence on their Strategy competitive offering.  Marksity was the Manager of West Coast Client Services by the end of his tenure with TNS/MI.  In 2007, he transitioned to research with a position at Zenithmedia in Los Angeles, working on 20th Century Fox.

At Zenith, Marksity managed a proprietary movie database, worked on research projects for Theatrical, Home Ent and also new business, promoted to Supervisor by the end of his work with Zenith in 2014.  Marksity then worked for OMD Entertainment as Director, Research, managing numerous projects on Disney for the planning and digital teams ranging from competitive insights to demographic targeting and more.

In 2015, Marksity moved to RelishMIX as analyst, reporting for studio and network projects and in the spring of 2016, Marksity became Director of Research.  Over the course of 2016 and early 2017, Marksity assembled a database, which has informed both S/W/O/T and D/O/T/S client deliverables for movie studios and TV networks delivering tracking and tactical insights.  In September, 2017, Marksity was promoted to VP, Strategy & Insights.


Susan Kantor /// Advisor

Former head of marketing for Universal, Fox and Warner Bros. Studios Television Divisions and SVP, Creative Director atVH1, Susan is a Master strategist and innovator who received “Marketer of the Year”Award from Advertising Age and “Brand Builder of the Year” for her TMZ launch campaign and createdthe early Ellen campaigns, helping build the show into a daytime juggernaut. Her work has crossed alltelevision genres and platforms and is one of the industry’s most influential marketers.


Marc Gordonson /// New Business  

Marc is an expert in digital marketing, culling experience from both agency and the vendor side, including maximizing effectiveness of social media, rich media strategies including technical capabilities and creative development, formulating marketing initiatives that directly and effectively achieve client goals. Previous clients include: Ford, GM, Lexus, Hyundai, Honda, 20th Century Fox, Disney, Lionsgate, Sony, Paramount, WB, NBCUniversal, ABC, ESPN, CBS, Sears/Kmart, Nestle, Scotts, Virgin Atlantic and Delta.


Bill Sarine /// Special Ops

Bill was Head of Production and Business Operations for Walt Disney Short Films that he helped launch. During his fifteen-year tenure at Disney, Bill also served as Sr. Manager, Production Services for Walt Disney Pictures and Television. In that role, he was responsible for managing physical film and television production at the Studio, as well as managing the back-lot production departments. He has worked on films such as National Treasure, Pearl Harbor, Bringing Down The House, and the Pirates of The Caribbean franchise..

His TV experience includes shows like My Wife and Kids, 8 Simple Rules, Threat Matrix, Felicity, Desperate Housewives and Alias. He’s won 5 Webby awards and is an active member of the Producers Guild and the Television Academy of Arts and Sciences. Bill began his work at Disney on business strategy development and change management as part of another division that he launched for the Global Operations and Technology Department.


  • Content Managers/Mixers

  • Data Analysts

  • Software Developers

  • Additional Industry Advisors

  • Business Develpment Advisors